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Growth SystemsJune 20266 min read

The Stripe Key, the Dashboard, and the Ads I Bought Before Anyone Else Did

An ad pilot on ChatGPT, a 78-commit funnel, a client dashboard that writes its own contracts, and the bots that ran while I slept.

Vix Reitano
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205 commits across 6 repos. That was my June.

I counted because I write these monthly build notes partly for you and partly for me, and the number surprised me too. So here's what all that typing actually produced, including the part where I spent most of a day fighting one environment variable.

I started buying ads on ChatGPT.

OpenAI opened ads to advertisers this year, and I wanted Agency 6B in early, the same way being early to Meta ads printed money for my clients a decade ago. So I built the Ad Pilot: a page on agency6b.com where founders can buy into a managed ChatGPT ad test, with embedded Stripe checkout, live on June 24.

The build took an afternoon. The checkout took 5 commits in a single day, because Stripe had quietly renamed a checkout mode and my publishable key was resolving to the wrong value at build time. I wrote a temporary diagnostic route, found it, fixed it, deleted the route. Glamorous work. The page shipped the same day anyway.

Free ChatGPT accounts see ads now. Paid ones don't. The CPMs are cheap because most advertisers haven't shown up yet. That arbitrage window closes the way they all do, which is why I built the page in a day instead of putting it in a Q3 deck.

I rebuilt the whole AutoMagic funnel.

78 commits on one repo. AutoMagic (my community for women building AI systems) got a real front door this month: a free live class called Build Your AI Clone, running July 16, where Cara and I teach the voice framework we use ourselves. Behind it, a cohort-gated funnel, an ads landing page, a referral partner program with its own Slack channel, and sales tracking that logs every masterclass purchase to Notion so I never again reconcile revenue from memory at 11pm.

Also honeypots on every public form, because the bots found my forms before the humans did.

I taught the Diagnostic dashboard to write contracts.

This one I love. The Growth Diagnostic dashboard now keeps every client in their own data folder, lets me select which builds go into their proposal with checkboxes, and generates the contract from that selection, live Schedule A and the 50/25/25 payment plan included. The proposal and the contract can't drift apart anymore because they're the same data.

I used to lose an evening per client assembling this by hand. Now it's minutes, and the evening goes to the thinking instead of the formatting.

And the quiet layer: the systems that run without me.

Leona, my personal AI assistant, got her v2 spec. My email agent (built in 20 minutes on a Saturday, still saving me about 10 hours a week) kept drafting in my voice. Two call-prep bots run on schedules on my Mac mini and brief me before meetings. June was also security month: patched a Next.js CVE across every site, added spam guards to the public endpoints, ran a full permissions audit.

A permissions audit will never make a screenshot-worthy demo. But I teach women to build AI systems they can trust, so I'd better be running ones I trust.


Here's the thread I noticed when I lined all of this up.

Every one of these builds converts a recurring cost into a one-time cost. The contract assembly, the sales reconciliation, the call prep, the email drafting: I used to pay for those weekly, in hours. Now I paid once, in commits.

That's the whole game with AI systems, and it's why I get twitchy when people measure AI by the demo instead of the Tuesday. The demo is one afternoon. The Tuesday is every Tuesday for the rest of your business.

June cost me 205 commits and one argument with a Stripe key. Every month after this one, it pays me back.

PS: Add a rule in your memory file to prompt model switches. It's how I used Fable, Opus and Sonnet from 9am to 6pm without interruption.

The next step

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Growth partner for founder-led businesses. Since 2015.

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